If a picture is worth a thousand words, imagine the power of a song that sticks in people's hearts and minds forever.
Remember the themes from Friends, Cheers, and The Flintstones?
So does everyone else.
They're unforgettable -- and you can be, too. Having your own original theme song is not only possible, it's affordable!
Just ask the town of Osoyoos, BC about their new theme song, "Canada's Warmest Welcome."
To give their branding investment maximum impact -- and get their message out to the world in a way that sticks -- they called in professional songwriter Lowry Olafson to help them to create a theme song that the whole town could call its own.
Click here to listen: Canada's Warmest Welcome
What if you could harness this kind of power for your community, business, or non-profit organization?
A Theme song helps you communicate your message in memorable ways
You can use your theme song to add an unforgettable multimedia component to the following marketing or fundraising tools:
Soundtrack for Promotional or Educational Videos/Slideshows
Promotional CD
Radio/TV Ads
Ring Tone for Your Phone
Personalize Your Voice Mail/”On Hold” Experience
Downloadable from Your Website
Enhance Your Live Events with Music
... After all, nothing sticks in your head like a song!
Reach a wider audience and deepen your impact
The Burnaby Public Library wanted to increase public awareness of their home library service... so they too enlisted Lowry Olafson to conduct one of his ThemeShop group songwriting sessions.
And the song they wrote in three hours, "There's a Story at My Door," communicated their message in an unforgettable way.
But it did so much more than that...
It brought their staff, volunteers, and clients together to share an experience that deepened their understanding and dedication to the organization's goals in a way that will stay with them forever.
Watch the video below to see how they did it:
Photo: Ben Ged Low
Re-energize your team and articulate your vision
When you book a ThemeShop session with Lowry, you will not only end up with a powerful marketing and fundraising tool, you will also...
Re-energize and inspire your team and community
Crystalize your vision
Heighten your understanding and appreciation for each other
Surprise and delight yourselves at your creative abilities
Have a ton of fun!
"The ThemeShop experience is exhilarating, inspiring and enlightening"
Here's what ThemeShop participants say about the experience:
“I love the new song! It has such a catchy tune and is nice and easy to sing. A great reflection on this beautiful place we've called home for the better part of 40 years. Thanks once again.”
Tina Schmidt,
Lillooet, BC
Song: "Guaranteed Rugged"
“I feel very lucky to be a part of this community after this workshop… I learned that we can all be creative and come up with a beautiful song.”
Rosaele Tremblay,
Fernie Public Library
Song: “Once Upon a Library”
"A song that really captures what Osoyoos is all about and what makes it unique."
Brianne Hearle, Director of Marketing,
Destination Osoyoos
Song: "Canada's Warmest Welcome"
“A lot of fun! It made us closer and showed that you can do just about anything!”
Tom Clement,
Assistant District Administrator, Vanderhoof
Song: “The Heart of It All”
What happens at a ThemeShop song-writing session?
Session is from three – four hours long for 2 to 25 participants. Tailored to fit.
No musical experience needed!
Brainstorming and collaboration specially designed to include every participant.
Original melody and words for every song facilitated by Lowry.
Your organization's original song is recorded to CD with Lowry, on-site.
Professional studio recording of your song available for promotional & other uses.
"Ready for Radio" Studio Production Package
Once your song has been written, take it to the next level with Lowry's stellar production team.
This add-on package includes:
Pre-production version for your pre-approval
Full studio production including the following (as desired / appropriate):
Acoustic and electric guitars
Bass and Drum kit (and percussion)
Lead vocal and full background vocal arrangement.
Keyboards, piano, etc.
Lowry's talented team of musicians have worked with artists such as kd lang, Roy Orbison, The Byrds, and Ray Charles
Production Master on CD and mp3
Instrumental version for slide shows, video, etc.
Karaoke-style backing tracks with no lead vocal for your live performances
Ring tone version you can offer for free download via your site
All recordings are fully mastered, broadcast quality, and ready for manufacturing.
You own the copyright to all recordings.
Use your Theme Song to capture people's attention... and their hearts
After the ThemeShop session has finished, you will have a catchy song that you own 100% and can use in all of your marketing efforts.
Some of our clients have used their songs in the following way:
The Town of Vanderhoof uses their theme, "The Heart of It All," as a ring tone that's available to everyone in town.
The Okanagan Hospice has released their song, "Loving Beyond Goodbye" as a CD for fundraising and community awareness
The Lakes Animal Friendship Society has sent their song, "Teach My Person How to Love Me" to 100s of like-minded organizations across North America and taught the song to 1000s of school children for educational purposes.
Blind Beginnings, which supports unsighted kids and youth, performed their song "I See Differently" live at a fundraising luncheon and received a lucrative sponsorship on the spot.
InSightful Visions used their song "Love How You Look" as the soundtrack for their video and radio ads.
What will your song do for you?
100% Guaranteed or Your Money Back
Your satisfaction is paramount. If you're not 100% delighted with the results of your ThemeShop session, Lowry will cheerfully refund your fee.
Book your ThemeShop session today
To learn more about how a ThemeShop session could transform your organization, contact Lowry Olafson at: Lowry@ThemeShop.ca or call Lowry directly at 604-865-0888.
We look forward to hearing from you!
"To talk about what is really important and create a song that embodies those values... about what matters to them and their organization."
– Reg Litz, Globe and Mail online
To print a two page pdf with info about The Theme Shop:click here
Win A ThemeShop for your Non-Profit, Service Organization,
Arts or Recreation Club or Worthy Cause
Photo Copyright Lillooet News Premiering the new Lillooet ThemeSong with five of the songwriters
"Fantastic, love it!! Hope everyone here in Lillooet learns it. Lillooet is such a beautiful place....and now it has it's very own song!!!
Anyone hearing this song from outside of Lillooet will be coming to see it I'm sure and they will not be disappointed at its beauty, it's majestic mountains, sky blue lakes and of course the mighty Fraser River ... great job.
It just could become a hit!"
– Lillooet citizen
Vanderhoof BC
"The Heart of It All"
"An opportunity for community building with citizens and council.
I was thrilled to be able to get up on stage with all of those who contributed and sing our new song for the first time.
But it doesn’t end there. The ‘Heart of it All’ will be used to promote Vanderhoof for many years to come.”
"I was moved beyond words, how Lowry was able to in several hours manifest such a marvelous process and outcome [and] transform a new group into a wonderfully creative force.
Together we produced passionate and deeply moving lyrics for Living Big Retreats."
"The Themeshop was perfect for our business. Lowry has a special gift to make us think, draw out the best in us, and aspire to be more of who we are.
I recommend this workshop to any business that wants to pull their team together – to focus on who they are, what they do and what they are really about."
"An unforgettable afternoon that strengthened our connectedness and got us thinking in ways we had never imagined. Best of all, the song we created together still continues to inspire us in our work."
– Dana Rose, Program Coordinator,
North Delta Family Resource Centre,
Boys and Girls Club Community Service
